The Challenge
Many audiences, one home.
NCCEEP runs a wide portfolio of programs serving very different audiences: seniors, youth, entrepreneurs, and families navigating food insecurity, among others. Their previous web presence buried these programs and offered no path for French-speaking community members.
They needed a single home that could speak to each audience clearly, in two languages, without feeling like a stack of separate sites stitched together.
Our Approach
Built to send you forward.
We treated the homepage as a routing layer. Every audience gets a dedicated lane, and language is a top-level decision, not a buried setting.
01 — Language
Bilingual Content Architecture
Multilingual WordPress with full French translation; every program, application form, and resource available in either language.
02 — Audience
Program-Focused Design
Each initiative gets a dedicated section, so a senior, a youth applicant, and an entrepreneur each find a clear path forward from the homepage.
Three clear paths
to get involved.
A CTA row gives every visitor a single next step.
Results
A central hub for community.
The completed site serves as a central hub connecting Nigerian-Canadians with vital community resources. It communicates NCCEEP’s mission clearly while giving community members streamlined access to every program, strengthening community bonds across Ontario.
